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Clay vs 直客通

A factual side-by-side comparison of Clay and 直客通. We compare pricing, categories, free tiers and official websites — no invented scores.

Updated 2026-10-22

Quick take

Clay is Freemium; 直客通 is Paid. If you want to start free, check the free or freemium option first; otherwise compare the categories and taglines below.

Clay
Freemium
Clay

Data enrichment and outreach automation for growth teams

MarketingAI Dev Platforms
Visit website
直客通
Paid
直客通

WeChat direct-sales and private-domain marketing for hotels

Hospitality & F&BMarketing
Visit website
PricingFreemiumPaid
CategoriesMarketing / AI Dev PlatformsHospitality & F&B / Marketing
Best forData enrichment and outreach automation for growth teamsWeChat direct-sales and private-domain marketing for hotels
Free tierYes — free or freemiumNo — paid only
Websitewww.clay.comwww.zhiketong.com